CH126
POP Collabs * Stella McCartney
Campaign Strategy . Creative Direction . Artist Collabs
Telling the story of POP, a new perfume from Stella McCartney, through the prism of incredible female artists from all around the world – a diverse collection of visionaries to reflect the nuances of the fragrance. Each woman took POP as stimulus for her own artistic expression, and from those works we curated a living Tumblr series for this incredible and striking content - ranging from digital art and photography to abstract elements and poetry pieces.
Artists
Fran Buss
Maisie Cousins
Juno Calypso
Rosanna Webster
Lisa Wassmann
Jen Campbell
Manon Wertenbroek
Nadine Ijewere
Cult of Dang
Michele Bisallon
Natalia Stuyk
Philippa Pell
Laura Callaghan