CH166
SS17/FW17 Social Campaign * adidas StellaSport
Social Strategy . Motion Creative Direction . Social Campaign
The neon-shot prints of the SS17 adidas Stellasport collection were echoed across this dynamic campaign, using CGI to play with setting and reality. The campaign transitioned across different sport environments, bringing the collection to life from day to night and from Spring/Summer to Fall/Winter.
Credits
VFX by Studio Private.
Featuring Isabella Santoni
Ellette Craddock
and Nastasya Generalova